1WorldSync recently announced the acquisition of Swogo, an award-winning bundle technology that powers profitable growth for hundreds of retail leaders in over 30 countries.
1WorldSync®, the leading provider of omnichannel product content solutions, today announced the acquisition of Swogo, an award-winning e-commerce bundle technology that helps retailers in over 30 countries drive profitable growth.
The 2020 holiday season was unprecedented in every sense of the word.
With many still focused on new year’s resolutions, retailers were already busy making future plans.
Bad recommendations hurt e-commerce. Online retailers must be armed with product and customer data to correctly recommend complementary products.
Data makes or breaks e-Commerce efforts. Online retailers must be armed with product and customer data to deliver the best product recommendations.
One of the most powerful growth engines is net negative churn.
Huge discounts and campaigns mean more clicks and more customers.
Huge discounts and campaigns mean more clicks and more customers. For example, Amazon.com’s Prime Day has ballooned in just four years to a 48-hour online shopping bonanza, which this year raked in a whopping $7.9 billion and sold 175 million products.
Recommending the exact complementary product for each customer’s needs is a challenging task. It requires more than just an algorithm. It involves understanding the products being purchased, anticipating customers’ desires, and expertly catering to what they want. This is something that online businesses — big and small — are trying to perfect, with retailers rushing to invest in new solutions in an attempt to find the answer.